What B2B's Can Learn from This Year's Best Super Bowl Ads

The Accidental Marketer Podcast - A podcast by Impact Planning Group

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In this podcast, Mary, Tom and Sean delves into the intriguing world of Super Bowl ads. The team dissects the strategic decisions behind spending $6.5 million for a 30-second Super Bowl ad, exploring the valuable B2B lessons hidden within the glitz and glamour of the game’s mostly B2C ads.