5 prospecting metrics you can’t afford to ignore, with Thibaut Souyris
The B2B Sales Podcast - A podcast by Thibaut Souyris

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In this episode, Thibaut dives into the critical metrics every B2B sales professional should monitor to enhance their prospecting performance. Whether you're an individual contributor or a manager, understanding these metrics can help you pinpoint what's working and what needs improvement in your sales process.Main Topics Covered:Prospects Added to Your Sequence: Importance of initiating contacts and monitoring additions to your sales sequence.LinkedIn Connection Acceptance Rate: Strategies for improving LinkedIn connection requests and the significance of monitoring acceptance rates.Reply Rates: Why securing replies is crucial and how it serves as a leading indicator of your prospecting success.Meeting Booked Rate: How tracking meetings booked from replies can indicate overall sequence effectiveness.Show Up Rate: The importance of not just setting meetings but also ensuring prospects attend, and how to improve this metric.Sign up to Tactical Selling to access all the resources.