My 2024 guide to video prospecting, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I'll share my 2024 guide to video prospecting. Video prospecting can help you stand out and start more conversations with prospects. Learn how to effectively use this underutilized tool in your sales strategy.Main Topics CoveredImportance of video prospecting in 2024Step 1: Use LinkedIn native videos for prospectingHow to record and send videos on LinkedIn mobile appStep 2: Write a simple, effective scriptExample script: Trigger, problem, call to actionStep 3: Recording and sending your videoPractical steps to record and send video messagesStep 4: Repeat and integrate into daily prospectingConsistency is key to booking more meetingsLinksSign up for the Tactical Selling newsletter: Sales Labs Tactical