175 - How I’d Start Over if I Had to Burn It All Down (Solopreneur Edition)

You ever look at your business and think…"What if I just started over?"Burn it all down. Scrap the offers. Nuke the calendar.Not because you’re giving up—but because something deep in your gut is whispering:“You’re meant to build it differently this time.”Same, friend.This episode is for every high-achieving solopreneur who’s ever found themselves building a business that looks successful but feels like suffocation. The ones craving white space, authenticity, and systems that actually support the life they're trying to build—not just the revenue goals they’ve been told to chase.I'm pulling back the curtain on what I’d do if I had to start all over again—from energy-first scheduling and one-offer simplicity to tech stack simplification and marketing that actually compounds (instead of burning you out).This isn’t just strategy. It’s the emotional permission slip you didn’t know you needed.Because you weren’t meant to build a business that hurts to run.And you sure as hell weren’t meant to rebuild the version that broke you.In this episode, we dive into:⚡ Why starting over isn’t a failure—it’s an evolution⚡ The foundational mindset shifts I’d lead with (SPF: Success, Perfection, Failure)⚡ How I’d build an energy-first schedule (and fiercely protect my mornings + weekends)⚡ My take on offer simplicity: No more “offer soup,” just one aligned, scalable offer⚡ The lean, simplified tech stack I’d actually stick to this time⚡ What marketing strategies I’d double down on (spoiler: they’re evergreen and algorithm-free)⚡ The energetic boundaries I’d guard like my life depends on it—because it kind of doesIf you’re in the “burn-it-down” season of business?This episode is your rebuild roadmap. No shame. No fluff. Just real, raw clarity.🛠 Resources Mentioned:✨ Burnout-Proof Business Review (Free Tool) – Not sure where to start? This tool helps you audit what’s working, what’s not, and what to shift.✨ The Systems Vault – My plug-and-play systems shop for solopreneurs. Think Notion dashboards, ChatGPT prompts, automations & more (coming soon). Coming Soon!✨ VIP Systems Sprint – Let’s rebuild one big piece of your backend—fast, done-for-you, burnout-proof.💬 Leave a Review + Follow the ShowLove this episode? Be sure to follow the show on Spotify or leave a review on Apple Podcasts so other high-achievers like you can find us. It makes a huge difference.📣 Connect with Ellyn:Website: coachellyn.comInstagram: @coachellyn🧠 Key Quote:“I used to build for momentum. Now I build for margin.”