Developing a new B2B software business - First 3 Years of the Journey w/ Shameek Ghosh

Developing a new B2B (business to business) software product business involves multitude of facets and dimensions - initial customer outreach, product definition, working on product-market fit, sales & marketing, finding mentors, securing investment, hiring and onboarding new team members. In this episode, listen to the interview with Shameek Ghosh, Co-Founder and CEO of TrusTrace, to learn and leverage from his experience on various aspects of developing a new business. Shameek talks about his new learnings and un-learnings throughout his journey of building up the TrusTrace business from the start. Shameek also shares about the new roles he is looking to hire for, to participate in the next level of growth at TrusTrace. To contact Shameek, you can visit his LinkedIn profile: https://www.linkedin.com/in/shameek/ or email him at [email protected] To learn more about TrusTrace, visit https://trustrace.com/   If you wish to participate in The Business Developer podcast, you may write to Sujay at [email protected]   Music: Cheery Monday by Kevin MacLeod Link: https://incompetech.filmmusic.io/song/3495-cheery-monday License: http://creativecommons.org/licenses/by/4.0/