Welcome to the IT Channel CRO

Ahoy, channel community! Welcome to The IT Channel CRO, the podcast where we set sail on a thrilling treasure hunt to uncover the secrets of revenue growth and channel partnerships. Each week hosts Desraie Thomas and Kathleen Martin will explore the strategies that lead to success in indirect sales. Join us as we learn from top CROs, gain practical insights, and chart a course to maximize your channel performance. Get ready to navigate the waves of collaboration and uncover the hidden treasures of channel sales. Welcome aboard The IT Channel CRO. Visit our website for more information: https://thechannelcro.com/