071- Building the world’s first caffeine replacement with Jeffrey Dietrich of Rarebird Coffee

Jeffrey Dietrich is the founder and CEO of Rarebird, a modern coffee company building a new replacement to caffeine without the jitters. In this episode, we’ll talk about the 60% of the population who are slow caffeine metabolizers, how Rarebird is leveraging a metabolite called Paraxanthine, and the various adaptogens that it's infusing into its portfolio of coffees to support long-term cognitive health. Watch on YouTube Join the HNGRY newsletter