The Real Story: Registered Dietitians & Food Brand Partnerships - Episode 75
The Keri Report - A podcast by Keri Gans - Tuesdays
The Washington Post recently published an inflammatory article titled: “The food industry pays ‘influencer’ dietitians to shape your eating habits: Registered dietitians are being paid to post videos that promote diet soda, sugar and supplements on Instagram and TikTok”. The thing that this article ignores is that so much of RDs’ work is based on conclusive scientific research and we are out there sharing the facts, not fear. I’m joined by Amy Gorin, a registered dietitian and Founder & CEO of Master the Media, where she teaches health professionals how to be featured in the media and partner with brands they love in an ethical way. We discuss these partnerships, the work that goes into being a responsible registered dietitian and influencer, what proper disclosure looks like, and why we can most definitely be trusted as a profession. Stay tuned! Links: https://plantbasedwithamy.com/ IG: @masterthemedia FB: www.facebook.com/groups/mediamasteryamyerin Free masterclass on working with brands (there will be a live Q&A!): https://masterthemedia.co/masterclass/ Free brand partnership pricing guide: https://masterthemedia.co/resources/ --- The Keri Report dissects health and nutrition with a no-nonsense approach. Nutritionist, yoga teacher, and author of The Small Change Diet Keri Gans delivers her straightforward and sometimes controversial approach to what's current in the health and nutrition world. Her fun and engaging personality will leave you with a wealth of information on need-to-know hot topics for your overall well-being. To find more information and to join Keri's mailing list, visit her website: https://kerigansny.com/ Instagram/Twitter: @kerigans Facebook Page: @KeriGansNY This episode was produced by Jess Schmidt. Visit her website at https://www.jessdoespodcasting.com