Could A.I. Be 'More Profound Than Fire'? A.I.'s Master of Marketing Weighs In

Is the buzz about A.I. signaling one of those "tectonic shifts" we often hear about but never see? Why are some really smart people saying that A.I. will affect society more profoundly than electricity, the Internet, or even fire? Gordon & Corey turn to one of the brightest minds in the industry, Paul Roetzer, founder and CEO of the Marketing A.I. Institute, to get his take. And, as is their wont, our co-hosts render their unfiltered opinions.