The Local Marketing Trends Podcast

135 Episodes

1. What 1,000 Local Advertisers Just Told Us (Good, Bad, AND Ugly)

   Published: 12/9/2024
2. Mastering Today's Media: Stop Gabbing, Cut the Fluff, Add 'Proof'

   Published: 11/25/2024
3. Madhive's Jim Wilson Talks About Small Fish in the CTV Stream, and His New Role with Audacy

   Published: 11/11/2024
4. Why Dozens of Buyers Have Been Snapping Up Newspapers

   Published: 10/28/2024
5. Local Content Goldmine Starts to Deliver (Even for Radio!)

   Published: 10/14/2024
6. Hyperlocal Site's 100-Year Plan: Help Local Businesses

   Published: 9/30/2024
7. Riegsecker Sees Local Media at an Inflection Point

   Published: 9/9/2024
8. Finally, Local Podcasting Might Be Catching On

   Published: 8/26/2024
9. Are Digital Marketing Services Worth Selling?

   Published: 8/12/2024
10. This Iconoclast Doesn't Mince Words on Today's Mass Media

    Published: 7/29/2024
11. Local Media's Near-Term Fate: Hobby Shop or Rising Phoenix

    Published: 7/15/2024
12. The Forgotten Goldmine in Email

    Published: 6/24/2024
13. Radio's New Leader Brings An Attitude To the Job

    Published: 6/10/2024
14. Beasley Skips the Committee Approach on GenAI, Brings in a Big Gun

    Published: 5/28/2024
15. TEGNA Finds a Set of AI Geniuses

    Published: 5/13/2024
16. How Young Adults Search Online for 'Local' Information Might Surprise You

    Published: 4/29/2024
17. It's the Email, Stupid

    Published: 4/16/2024
18. First Step Chronicles, Part 1: How One Radio Group is Tackling GenAI

    Published: 4/1/2024
19. Cox is Scripting the Future of Local Television With Ambitious 'Neighborhood TV'

    Published: 3/18/2024
20. Pearls of Wisdom from a Remarkable Woman Who Might Be the World's Oldest Living Sales Rep

    Published: 2/20/2024