Episode 70: What's In YOUR Market? (It Could Be A Lot More Than You're Thinking)
The Local Marketing Trends Podcast - A podcast by Gordon Borrell - Mondays
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Sure, most of the money local businesses spend on digital advertising goes directly to Google and Facebook. But do you know how much stays in-market? For most, it adds up to tens of millions of dollars up for grabs by local sellers. Corey & Gordon preview the major findings of a new annual report, and bring a guest co-host on board to get his thoughts. The podcast features Todd Handy, Chief Digital Officer for Beasley Media Group and offers a sneak peek at a 66-page report that's about to be published.