Scripps CEO Squelches Distractions, Looks for Ad Rebound, Focuses on a 'North Star'

The Local Marketing Trends Podcast - A podcast by Gordon Borrell - Mondays

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The E.W. Scripps Co. has survived 150 years by making all the right moves. Recently, those "right moves" included shedding its iconic newspaper and radio brands. So, what next? In this episode, CEO Adam Symson talks about whether he foresees an advertising rebound in the 2nd half of 2023, how it's important to stay focused amid all the distractions, and what's on the horizon for Scripps. Corey & Gordon offer their critique.