đĨĒ How much does Monopoly Go spend on marketing? Analysis of a $1b revenue game. đą
The Mobile User Acquisition Show - A podcast by Shamanth Rao
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đ How much does a billion-dollar game spend on marketing? Monopoly Go won't tell us, but we did some sleuthing to come up with some estimates, thanks to data from our friends at Sensor Tower. Join the conversation as we unravel how the billion-dollar sausage is made. đšī¸đ Check out the show notes here: https://mobileuseracquisitionshow.com/episode/monopoly-go-marketing-budgets/ KEY HIGHLIGHTS: đŗī¸ Flat revenue trend over the last 4 months, signaling a potential plateau in growth. đŠī¸ iOS and A...