📈 Why you shouldn’t diversify your user acquisition mix early on 💸

This episode was inspired by a discussion I’ve had online recently. I’ve seen this stated at times - that developers should diversify their user acquisition channel mix. Investing is given as an analogy - the argument is made that a diversified portfolio is safer than one that isn't.BUT this is BAD advice for any app or product that isnt at massive scale(or ~$100k/month) - I say more in this episode.Key highlights🔬 Focus on SANs at low scale (<$50k/month)📡 Concentrate your channel mix to e...