✨How privacy thresholds(or crowd anonymity) lead to ridiculous $1000+ CPA in SKAdNetwork campaigns(on SKAN 3.0 & 4.0).💥
The Mobile User Acquisition Show - A podcast by Shamanth Rao

Categories:
So you got ridiculously high CPAs on your SKAN campaigns? In today’s episode, we break down the reason why this happens, and explain why it might not be a sign of bad performance. Check out this episode to understand why a CPA of $40 pre-ATT can jump to $1000+ post-ATT on SKAN. Check out the show notes here: https://mobileuseracquisitionshow.com/episode/privacy-threshold-high-cpa-skadnetwork/ ** Note: Mobile Growth Lab We launched the Mobile Growth Lab where over 60 marketers, executives, p...