🔨How to break out of a creative rut by resetting your processes - with Danika Wilkinson, Product Marketing Manager, Social Point📝

Danika Wilkinson is a product marketer at Social Point, where she is responsible for the overall, high level marketing strategy of one of their games. She strategises all aspects of game marketing, and guides UA specialists in performance analysis and optimisations.Today’s conversation is an update on a topic that we discussed with Danika the last time we spoke with her on the Mobile User Acquisition Show. Today we talk about how she and her team completely revamped their creative...