πŸ’ƒπŸ½How to win with influencers for performance marketing, with Lucia Aguilar, Founder at TATAM Digital πŸ’°

The Mobile User Acquisition Show - A podcast by Shamanth Rao

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Lucia Aguilar is the founder of the influencer marketing agency Tatam Digital. In today’s episode we talk about her approach to influencer marketing, how influencers and audiences might not be who you expect them to be, the challenges of measuring influencer campaigns - and much more. Check out the show notes here: https://mobileuseracquisitionshow.com/episode/influencer-marketing-lucia-aguilar-tatam-digital/KEY HIGHLIGHTS:πŸ“š Picking the right influencer for a brand.πŸ‘¨β€πŸ‘©β€πŸ‘§β€πŸ‘¦ Why the audien...