Tricks of my trade of a retail buyer | Kat Krakowiak

Price is always top of mind for customers, but what really drives buying decisions in retail? In this Tricks of My Trade of a retail buyer podcast episode, Shailee Desai sits down with Kat Krakowiak, a negotiation consultant at The Gap Partnership with over a decade of experience in retail. From managing category strategies to balancing short-term wins with long-term growth, Kat shares what it takes to navigate the high-stakes world of buying. Key highlights: ✔️ How do retailers p...