054: Inception Series | The Overconfidence Effect

The Psychology of Copywriting - A podcast by Geoff Kullman

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Today’s study investigates how overconfidence impacts our perception. Researchers conduct five different experiments among undergraduate students to examine the relationship between confidence and accuracy. The findings reveal that we often overestimate our ability to make predictions and that there is no relationship between confidence and accuracy. Listen in to learn how we can write to our avatars when they are overconfident and when they are accurate.   What To Look For In This Episode: How to write to an overconfident avatar. Why it’s important to write to two avatars: the overconfident, and the more accurate avatar. Why you should be confident, but stay realistic.    Journal Article: The overconfidence effect in social prediction. https://www.researchgate.net/publication/20808447_The_Overconfidence_Effect_in_Social_Prediction   Dunning, D., Griffin, D. W., Milojkovic, J. D., & Ross, L. (1990). The overconfidence effect in social prediction. Journal of Personality and Social Psychology, 58(4), 568–581. https://doi.org/10.1037/0022-3514.58.4.568 Resources:   Sign-up for the Inception Training Webinar and download the Inception series Resources (FREE) – geoffkullman.com/inception     Got a question you want answered on the podcast? Awesome! Go to geoffkullman.com/questions   Connect with Geoff:   Instagram: instagram.com/geoffkullman Twitter: twitter.com/geoffkullman Inquiries: geoffkullman.com    Subscribe To The Podcast Here: Do you have friends, colleagues, or clients who would find The Psychology of Copywriting podcast valuable? Spread the word!