Loupe is Automation: Why B&R? (David Nichols)

Why would anyone use B&R over the other controls platforms out there? David Nichols, CEO of Loupe, shares his opinions on that topic and many others in this great conversation about B&R, robotics, and the future of automation. The views and opinions expressed in This is Automation are those of the author(s) and do not necessarily reflect the official policy or position of B&R Industrial Automation.