S13E1 - Changing course
unbillable hours - a podcast about better professional services marketing - A podcast by Ash, Flo - Fridays
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So you’re halfway through your consulting firm’s marketing plan for the year - and suddenly, things shift. Now, you have to react, re-plan, and course-correct. How, exactly, do you do that? Ash and Flo share a framework of steps you can take, and even through in the odd book recommendation: