S13E2 - Unit economics
unbillable hours - a podcast about better professional services marketing - A podcast by Ash, Flo - Fridays
Categories:
You can say ”marketing is an investment!” as many times as you like - you’ll likely not convince practice leaders unless you back your assertion up with some hard, hard numbers. But... which numbers? And, how to get them? Listen to this step-by-step walkthrough by Ash and Flo to learn how to use ”unit economics” to make your case:
