S19E3 - Justifying investment

unbillable hours - a podcast about better professional services marketing - A podcast by Ash, Flo - Fridays

Categories:

”How can I convince a consultancy exec who ’doesn’t believe in marketing’ to invest in marketing?” ... is a question both Ash and Flo are hearing more and more often these days - and so we decided to answer it, comprehensively, in a single episode. Enjoy!