S23E4 - Visible experts

unbillable hours - a podcast about better professional services marketing - A podcast by Ash, Flo - Fridays

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Imagine all your firm’s subject matter experts were, like, really visible and influential online. What would that do for your clients and your firm? Oh, and, more importantly: How could you make this vision a reality? Flo asks Liz Harr from Hinge, who just co-published a book about these very questions.