S24E4 - Communicating value
unbillable hours - a podcast about better professional services marketing - A podcast by Ash, Flo - Fridays
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It’s funny, isn’t it? Consulting, as an industry, is all about ”creating value” - and yet, so many firms struggle with communicating what, exactly, they mean by it. Let’s try and fix this with a single episode of this very podcast, shall we?
