Business of Apps Podcast

237 Episodes

1. #37: Game Taxonomy and Analytics with Amir Ghodrati, Director, Market Insights at App Annie

   Published: 9/21/2020
2. #36: How to increase app retention with Darren Last, Digital Transformation Consultant at Shell

   Published: 9/14/2020
3. #35: TikTok audiences with Andre Kempe, Founder at Admiral Media

   Published: 9/7/2020
4. #34: Privacy & data in mobile with Alex Ritchie, Product Manager, Privacy and Data at AdColony

   Published: 8/31/2020
5. #33: Advertising on TikTok with Tiffany Ou, GM Americas at Nativex

   Published: 8/24/2020
6. #32: In-app bidding with Daniel Tchernahovsky, Managing Director, EMEA at Applovin

   Published: 8/17/2020
7. #31: A/B Testing for an app with Karan Tibdewal, Growth Consultant at Phiture

   Published: 8/10/2020
8. #30: When COVID-19 causes a spike in demand with Tina Zhang, Paid Acquisition Manager, Memrise app

   Published: 8/3/2020
9. #29: Third Party ad networks with Solange Baki, Growth Marketing Manager at Badoo

   Published: 7/28/2020
10. #28: App user experience: best practices with Daniel Ushida, Growth Hacker at Growth Tribe Academy

    Published: 7/20/2020
11. #27: A/B Testing on Google Play with Susan Azari, Mobile App Commercial Lead at The Very Group

    Published: 7/13/2020
12. #26: How does COVID-19 influence Airline industry? With Alexandra Lamachenka, Global Marketing Manager at Skyscanner

    Published: 7/6/2020
13. #25: Community-based app management: best practices with Ayat Baroudi, Head of CRM Marketing at Fishbrain

    Published: 6/29/2020
14. #24: COVID-19 impact on Snapchat with Samuel Bevan, Head of Emerging International, Advertising Solutions at Snap

    Published: 6/22/2020
15. #23: App Store Optimization for Google Play with Marie-Laure Cruyt, Chief Product Officer at AppTweak

    Published: 6/15/2020
16. #22: App product development and CRM behind ITV Hub with Stuart Jones, Head of Product at ITV HUB

    Published: 6/8/2020
17. #21: COVID19 app marketing update – trends & tools with David Llewellyn, Director of Marketing EMEA at AppsFlyer

    Published: 6/1/2020
18. #20: App Growth during COVID-19 with Loren Gould, Marketing Director at Cuvva

    Published: 5/25/2020
19. #19: App Store Optimization in action with Paul McCallum, Director of Customer Acquisition at Babylon Health [case study]

    Published: 5/18/2020
20. #18: A Full Funnel Marketing with George Sharpe, founder of Favoured

    Published: 5/11/2020