Business of Apps Podcast

198 Episodes

1. #173: The 2023 Customer Engagement Awards with Josh Hollander, Head of Customer Success at OneSignal

   Published: 11/20/2023
2. #172: “RIP Fingerprinting in 2024: How should advertisers prepare?” live event with Branch, InMobi, and MobileGroove

   Published: 11/6/2023
3. #171: 2023 Mobile UA and Monetization landscape with Renz Gonzales, Head of Biz Dev at PropellerAds

   Published: 10/31/2023
4. #170: ”User Acquisition for Subscription Apps:” App Promotion Summit San Francisco panel

   Published: 10/26/2023
5. #169: Winning attention of mobile audiences with Mark Slade, VP Brand at Digital Turbine

   Published: 10/23/2023
6. #168: Using AI to streamline your Mobile marketing operations with Fouad Saeidi, CEO at App Growth Network

   Published: 10/16/2023
7. #167: Monetization tool stack best practices, Alex Kudelka, Co-Founder & CRO at Glassfy

   Published: 10/9/2023
8. #166: State of playable ad formats and creatives with Greg Castro, VP, Global Partnerships at Mobvista

   Published: 10/2/2023
9. #165: The psychology of app user acquisition with Joe Schaeppi, CEO & Co-Founder at Solsten

   Published: 9/25/2023
10. #164: Fixing bad mobile ads with Jimmy Morrow, Director of Product Marketing at Moloco

    Published: 9/18/2023
11. #163: The challenges of a mobile game player support with Eric Vermillion, CEO of Helpshift

    Published: 9/11/2023
12. #162: Generative AI in mobile ad campaigns with Levi Matkins, CEO of LifeStreet

    Published: 9/4/2023
13. #161: Building apps for a billion users with Rajesh Janakiraman, Engineering Manager at Gmail Android at Google

    Published: 8/28/2023
14. #160: App onboarding: solving the endless choice problem with Chris Dalla Riva, Senior Product Manager at Audiomack

    Published: 8/21/2023
15. #159: Web-to-app user acquisition war stories with Andrew Tsui, former Director of Product at K Health

    Published: 8/14/2023
16. #158: Strategic analytics for app growth with Jeff Wang, VP of Growth at Hiatus

    Published: 8/7/2023
17. #157: Marketing with ChatGPT: lessons learned so far with Bryan Karas, CEO of Playbook Media

    Published: 7/31/2023
18. #156: The art & science of a mobile user research with Rosie Hoggmascall, Head of Growth at Perceptycs

    Published: 7/24/2023
19. #155: Growing your app downloads with PR with Jessica Alderson, Co-founder and CEO at So Syncd

    Published: 7/17/2023
20. #154: The App Store is 15 years old with Simon Dussart, CEO at Adjust

    Published: 7/10/2023