242 Episodes

  1. #122: App Marketing for Black Friday & Cyber Monday with Jason Smith, VP of Sales (UK & Europe) at MoEngage

    Published: 9/26/2022
  2. #121: Untapping app growth with great ad creatives with Dan Greenberg, Chief Design Officer at ironSource

    Published: 9/19/2022
  3. #120: 2022 Mobile App Experiences Gap Survey with Corey Gault, Senior Director of Corporate Communications at Airship

    Published: 9/12/2022
  4. #119: LTV in Mobile with Levi Matkins, CEO of LifeStreet

    Published: 8/22/2022
  5. #118: What an app and the Black Mirror movie have in common? with Emily Tate, Managing Director at Mind the Product

    Published: 8/15/2022
  6. #117: App Subscriptions Best Practices with Tobias Boerner, Co-Founder at Admiral Studio

    Published: 8/8/2022
  7. #116: An App Launch: Expectations vs. Reality with Amrick Chauhan, Lead Product Manager at Which?

    Published: 8/1/2022
  8. #115: Chasing app users’ rapidly changing interests with Fabien-Pierre Nicolas, Advisor at SmartNews

    Published: 7/25/2022
  9. #114: Does Connected TV become the next big thing in UA? with Arthur Querou, CEO at Vibe

    Published: 7/11/2022
  10. #113: How Lose It! hit 2 million monthly active users with Erin Webster-Shaller, VP Marketing at Loose it!

    Published: 7/4/2022
  11. #112: How to hack TikTok with Mike Cimmarrusti, Co-Founder & CEO of Realize

    Published: 6/27/2022
  12. #111: Pushing the envelope with Push Notifications with Nicole J Castillo, Senior Director, Mobile Products at NewsCorp

    Published: 6/20/2022
  13. #110: Making social media campaign go viral with Jonathan Maxim, CEO at HeyPal

    Published: 6/13/2022
  14. #109: Solving the AdTech Maze to make UA manager life easier with Ankit Rawal, VP – International Sales & Marketing at Affle’s MAAS

    Published: 6/6/2022
  15. #108: How to market apps via Influencers with Nadia Bubennikova, Head of agency at BuzzGuru

    Published: 5/30/2022
  16. #107: Apps and brands with Charlie Cooke, Head of Growth at Sidekick by Sorted Food

    Published: 5/23/2022
  17. #106: How we gained 200M+ downloads with Anton Volovyk, COO at Reface

    Published: 5/16/2022
  18. #105: How we bootstrapped to 1 million users with Ania Wysocka, Founder At Rootd

    Published: 5/9/2022
  19. #104: State of Mobile Messaging 2022: Insights from 100B messages with Josh Wetzel, CRO at OneSignal

    Published: 5/2/2022
  20. #103: Driving app installs with TikTok Ads with Ryan Thorpe, CMO at Reflectly

    Published: 4/25/2022

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The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps. App marketers, product managers and developers share the latest approaches to building, marketing and monetising mobile apps. Every Monday we have a candid conversation with app industry professionals about specific topic that may cover app marketing, mobile advertising or app development and we also allow people to get to know our guests better.