Closing Time: quick insights from sales & marketing experts

130 Episodes

1. How to Incorporate AI into Your Sales Process (& Avoid its Dark Side) -- with Ross Simmonds

   Published: 2/5/2024
2. How to De-risk the Purchase Process for Your Buyers and Avoid FOFU (Fear Of F***ing Up) -- with Dale Harrison

   Published: 1/29/2024
3. AI-Driven Authenticity: How Sellers & Marketers Can Use AI to Foster Genuine Connections -- with Ann Handley

   Published: 1/22/2024
4. Efficient Growth: Using Marketing Sprints to Grow Faster while Spending Less -- with Brendan Hufford

   Published: 1/16/2024
5. Content Marketing in 2024: Putting the "Marketing" Back in Content Marketing -- with Ross Simmonds

   Published: 1/8/2024
6. Flipping the Script: How to Get Started with Cold Calling & Enjoy it! -- with Daisy Chung

   Published: 1/2/2024
7. Influence vs. Influencer Marketing: How to Harness Real Influence That Drives Meaningful Impact -- with Matt Brown

   Published: 12/19/2023
8. How to teach CSM and Sales Reps to ask disruptive questions and just $TFU -- with Bob London

   Published: 12/12/2023
9. Does Brand Awareness Work in B2B? Here's How to Prove it Does to Your CFO -- with Dale Harrison

   Published: 12/5/2023
10. How to Choose (and Pivot Away From) Go-to-Market Motions -- with MRP's Chris Rack

    Published: 11/28/2023
11. 4 Tips to Help B2B Sellers Increase ACV (Average Contract Value) -- with Hannah Ajikawo

    Published: 11/21/2023
12. Random Acts of Marketing: Move Past it to Make Your B2B Marketing Strategy Work FOR You -- with Jennifer Zick

    Published: 11/14/2023
13. Marketing on a Budget: 3 Cost-Effective Ways to Conduct Audience Research -- with Rand Fishkin

    Published: 11/7/2023
14. Unveiling the Shadows of B2B Marketing: 6 Metrics for Tracking Dark Funnel Activities

    Published: 10/31/2023
15. How to Orchestrate a Successful Product Launch -- with Ignition's Karthik Suresh

    Published: 10/24/2023
16. How to Make Your Next Sales Call Better: Data-Backed Call Openers, Pricing Phrases, & More -- with Gong's Udi

    Published: 10/17/2023
17. Sales Prospect Research: Are You Doing Enough? -- with Justin Fite

    Published: 10/10/2023
18. Must-Know LinkedIn Sales Navigator Tips and New Features to Optimize Your Prospecting -- with Mandy McEwen

    Published: 10/3/2023
19. A B2B Seller's Path to Becoming a Trusted Advisor (and Having Your Buyers Sell for You) -- with Hannah Ajikawo

    Published: 9/26/2023
20. The New Sales Funnel Optimized for Revenue, Not MQLs or SQLs -- with Chris Walker

    Published: 9/19/2023