Pipeline Visionaries

226 Episodes

1. Part 2: Top 24 CMOs Share Their Uncuttable Demand Gen Budget Items

   Published: 12/16/2020
2. Part 1: Top 24 CMOs Share Their Uncuttable Demand Gen Budget Items

   Published: 12/16/2020
3. Google Cloud & Google Workspace: Building a Demand Gen Powerhouse for a $13B Division with 6M+ Customers with Sarah Kennedy, VP of Global Demand and Growth at Google Cloud

   Published: 12/9/2020
4. Journey to IPO: Driving Revenue for a Fast-Growing Big Data Pioneer with Suku Krishnaraj, CMO of Sumo Logic

   Published: 12/1/2020
5. How to Use Storytelling to Drive Unprecedented Market Demand with Kyle Christensen, VP of Marketing at Zuora

   Published: 11/17/2020
6. Cultivating an Innovative Marketing Strategy for the Digital-First World with Jen Dimas, CMO of Gigster

   Published: 11/10/2020
7. The Demand Gen Playbook of One of the Top 50 Women in Revenue, Lauren Vaccarello, CMO of Talend ($TLND)

   Published: 11/3/2020
8. Digital Marketing Strategies that Fuel a $64 Billion Software Giant with Michael King, Sr. Director of Cloud Marketing at VMware

   Published: 10/27/2020
9. Predictions for the Future from the Godfather of Marketing Automation, Adam Blitzer, EVP at Salesforce

   Published: 10/20/2020
10. Scaling Demand Gen to Build the Next Unicorn with Jamie Grenney, CMO of OwnBackup

    Published: 10/13/2020
11. Demand Gen Trends to Invest in According to a Six-Time CMO with Heidi Melin, CMO of Workfront

    Published: 10/7/2020
12. Creating A $2.2 Billion Revenue Intelligence Powerhouse with Udi Ledergor, CMO of Gong

    Published: 9/29/2020
13. Why Marketers Must Shift from the Funnel to the Flywheel with Chandar Pattabhiram, CMO of Coupa

    Published: 9/22/2020
14. How Tenable Captured the Fortune 500 Using Solution-Based Marketing, with Melton Littlepage, SVP at Tenable

    Published: 9/15/2020
15. How to Turn Your Customers Into Your Greatest Advocates with Dave King, CMO of Asana

    Published: 9/9/2020
16. 12M Users and Beyond: Designing a Marketing Team for Slack's Parabolic Growth with Julie Liegl, CMO of Slack

    Published: 9/3/2020
17. Marketing Strategies That Led to Billion Dollar Acquisitions with Tom Butta, former CMO of SignalFx

    Published: 8/25/2020
18. No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing, with Latane Conant, CMO of 6sense

    Published: 8/18/2020
19. Demand Gen Secrets from One of the 15 Most Influential Women in Marketing Tracy Eiler, CMO of InsideView

    Published: 8/11/2020
20. Utilizing AI Systems with Juniper Networks CMO, Mike Marcellin

    Published: 8/4/2020