esm² - The Podcast for Experienced Social Media Marketers

A podcast by Iconosquare

Categories:

Business

29 Episodes

  1. B2B2C strategy on Social Media: Bringing Wellbeing to the Workplace - with Valerie Boldrin from Gympass

    Published: 4/5/2023

  2. "You Know Everything You Need to Know!" - Bella Foxwell

    Published: 6/8/2022

  3. Teaser: "You Know Everything You Need to Know!" - Bella Foxwell

    Published: 6/7/2022

  4. "Selling Cars on Instagram" - Rob Van Loock from MyGuest

    Published: 4/20/2022

  5. Tutorial: How to Make Money on TikTok

    Published: 2/21/2022

  6. "Smarter, Stronger, Kinder Social Media" - Aaron Bisman from Sesame Street

    Published: 2/21/2022

  7. 9 Must-Have Instagram Stats

    Published: 2/3/2022

  8. "Using LinkedIn Like a Boss" - Stéphane Couleaud from Webmecanik

    Published: 1/11/2022

  9. "Trust at the Heart of Successful Influencer Marketing" - Joël Gaudeul from Hivency

    Published: 10/28/2021

  10. Tutorial: How to Get More Customer Testimonials on Instagram

    Published: 10/6/2021

  11. "The Perfect Referral Marketing Recipe" - Raúl Galera from ReferralCandy

    Published: 9/28/2021

  12. "Top of the Podium for UGC Strategy" - Andy Griffiths from Asics

    Published: 9/8/2021

  13. Tutorial: 3 Tips on How to Stop Feeling Exhausted When Marketing on Social Media

    Published: 9/2/2021

  14. "Challenging Stereotypes on Social" - Yaron Jacobs from Sloggi

    Published: 8/27/2021

  15. Tutorial: Tips to Promote Your Freelance Skills on Social Media

    Published: 7/29/2021

  16. "Teaching Science Through Social Media" - Loïc Bommersbach from CERN

    Published: 7/15/2021

  17. Tutorial: Instagram trends to apply to influencer marketing in 2021

    Published: 6/24/2021

  18. "Successfully Engaging with Gen Z" - Louis Marty from Merci Handy

    Published: 5/19/2021

  19. Tutorial: Hottest Instagram tips for 2021

    Published: 5/6/2021

  20. "Engaging Football Fans with Bespoke Content" - Christian Millar from 9024 Media

    Published: 4/28/2021

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esm² shows you what social media doesn't: the strategies and hidden techniques of the people working behind the scenes of the shiny Instagram Stories, Facebook posts or LinkedIn updates. Ever wondered how influencers and brands produce and share the quality content that we get inspiration from anytime we scroll down our personalized feeds? I am Emily from Iconosquare (a social media analytics platform) and I interview top brands, renowned influencers, and humble agencies doing the all legwork with one goal in mind: to understand what happens backstage of their social media strategies. Patagonia, Mike Horn, Sea Shepherd, Wix, UCLA, FC Barcelona... Their social media managers, CMOs, or acquisition specialists share their day-to-day organization, learnings, and goals with me. With one single motto that I share with them producing this podcast: to ultimately resonate with their communities. Tune in with me for exclusive, valuable stories, every time!