B2B Marketing with Dave Gerhardt

242 Episodes

1. #101: Creating a Value Prop, Fixing Your Website Messaging, and Positioning Lessons from 100 B2B SaaS Startups (with Anthony Pierri, Fletch PMM)

   Published: 10/31/2023
2. #100: Dave and Friends (feat. Kaylee Edmondson, Lashay Lewis, Tas Bober, Tim Davidson)

   Published: 10/31/2023
3. #99: Why Partner Marketing Is So Hot Right Now, ABM Tactics, and $100k+ Salaries (with John Short, Founder & CEO Compound Growth Marketing)

   Published: 10/19/2023
4. #98: The Role of Digital Marketing, B2B Website Mistakes, and How to Grow Your Salary as an Employee (with Tas Bober)

   Published: 10/12/2023
5. #97: April Dunford - Positioning, Differentiation, Lessons from 200+ B2B Sales Pitches, and How To Do It Right

   Published: 10/3/2023
6. #96: How To Build Your Marketing Plan and Get It Approved (with Rowan Tonkin, CMO, Planful)

   Published: 9/27/2023
7. #95: The Role of AI in B2B Sales & Marketing and How To Futureproof Your Job (with Reid Robinson, Lead Product Manager for AI at Zapier)

   Published: 9/19/2023
8. #94: Product Marketing and Career Coaching with Yi Lin Pei

   Published: 9/12/2023
9. #93: My Story From Marketing Manager to CMO, Building Exit Five, and Life Beyond Marketing (Interview with Dave and GTMfund's Scott Barker)

   Published: 9/5/2023
10. #92: Content Strategy, B2B SEO in 2023, and Category Creation Content with Mitch Briggs (SEO Success Manager at Demandwell)

    Published: 8/28/2023
11. #91: Mental Health, Managing Stress, Work/Life Balance, Productivity Guilt and more with Kara Hardin (CEO of The Practice Lab)

    Published: 8/21/2023
12. #90: Career Growth, Riding The Wave at a High-Growth Startup, Marketing Experiments and more with Danny Schreiber (Sr. Biz Ops Manager at Zapier)

    Published: 8/14/2023
13. #89: B2B Content Strategy, Driving Revenue Through Content, Why You Need Better Bottom of The Funnel Content (with Lashay Lewis, Founder, Authority Plug)

    Published: 8/7/2023
14. #88: ABM, Bringing Sales & Marketing Together To Win More Customers, Busting Silos with Hillary Carpio & Travis Henry from Snowflake

    Published: 8/1/2023
15. #87: Metrics That Matter, Product Marketing, The Path To CMO - with Lindsay Bayuk, CMO, Pluralsight

    Published: 7/25/2023
16. #86: Practical Use Cases for AI in Marketing Today - with VMWare, Jasper, Tomorrow.io

    Published: 7/19/2023
17. #85: A Message for B2B Marketers - Hang In There

    Published: 7/13/2023
18. #84: AI in B2B Marketing, Understanding Account-Based Marketing (ABM), and more with John Short (Founder & CEO Compound Growth Marketing)

    Published: 7/12/2023
19. #83: Behind Zapier's Content Marketing Machine (with Lane Scott Jones, Head of Content Marketing)

    Published: 7/3/2023
20. #82: What Does a Great CMO Do? with Jon Miller (CMO at Demandbase; Co-Founder of Marketo & Engagio)

    Published: 6/27/2023