Inclusion and Marketing

A podcast by Sonia Thompson - Thursdays

Thursdays

Categories:

Business

158 Episodes

  1. 157. The deal with the Target and Amazon boycotts, plus Spotify, and Emilia Perez happenings

    Published: 4/3/2025

  2. 156. 2025 Inclusive marketing trends: Backed by data

    Published: 3/27/2025

  3. 155. 5 Inclusive email marketing strategies

    Published: 3/20/2025

  4. 154. How Sonoro is helping Toyota and other brands authentically engage Latino consumers

    Published: 3/13/2025

  5. 153. Inclusive marketing done right: 7 Examples of brands tackling it in different ways

    Published: 3/6/2025

  6. 152. Build a large and diverse audience with an email newsletter, with Maria Gharib

    Published: 2/27/2025

  7. 151. Converting through case studies: How to infuse inclusion for more effectiveness

    Published: 2/20/2025

  8. 150. Super Bowl VIX: Analyzing ads, decisions, commentary, and implications

    Published: 2/13/2025

  9. 149. Inclusive marketing as an organizational standard, not an option

    Published: 2/6/2025

  10. 148. Answer this question to convert more customers

    Published: 1/30/2025

  11. 147. A critical lesson for marketers from the Blake Lively v. Justin Baldoni saga

    Published: 1/23/2025

  12. 146. How to use data to increase customer success for all, with Deborah Pickett

    Published: 1/16/2025

  13. 145. How to implement systems for inclusive marketing, with Kumi Croom

    Published: 1/9/2025

  14. 144. A chat with Wistia co-founder and CEO about inclusive marketing

    Published: 1/2/2025

  15. 143. The mistake that made me

    Published: 12/27/2024

  16. 142. How to make more people feel seen, with Jasmine Star

    Published: 12/19/2024

  17. 141. How to be effective with inclusive marketing over the long-term

    Published: 12/12/2024

  18. 140. This AI tool assesses how inclusive brands are

    Published: 12/6/2024

  19. 139. The biases we hold

    Published: 11/28/2024

  20. 138. How smart brands demonstrate their values to consumers

    Published: 11/21/2024

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Inclusive marketing is rapidly growing in prominence, as more consumers expect that brands "see" them, be more inclusive in their marketing campaigns, and accommodate a broader base of customers that don't cleanly fit into what is considered "mainstream." The show is hosted by Sonia Thompson, an inclusive brand coach, strategist, consultant, speaker, and Forbes and Inc. columnist who's helped brands and leaders alike attract and retain diverse customers. This podcast explores everything you need to know about building an inclusive brand, including customer experience, inclusive leadership, cultural intelligence, building diverse teams, inclusive language and imagery, and more.