Inclusion and Marketing
A podcast by Sonia Thompson - Thursdays
Categories:
148 Episodes
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147. A critical lesson for marketers from the Blake Lively v. Justin Baldoni saga
Published: 1/23/2025 -
146. How to use data to increase customer success for all, with Deborah Pickett
Published: 1/16/2025 -
145. How to implement systems for inclusive marketing, with Kumi Croom
Published: 1/9/2025 -
144. A chat with Wistia co-founder and CEO about inclusive marketing
Published: 1/2/2025 -
143. The mistake that made me
Published: 12/27/2024 -
142. How to make more people feel seen, with Jasmine Star
Published: 12/19/2024 -
141. How to be effective with inclusive marketing over the long-term
Published: 12/12/2024 -
140. This AI tool assesses how inclusive brands are
Published: 12/6/2024 -
139. The biases we hold
Published: 11/28/2024 -
138. How smart brands demonstrate their values to consumers
Published: 11/21/2024 -
137. 8 Inclusive eCommerce website examples that drive growth
Published: 11/14/2024 -
136. The YouTube growth strategy top channels use
Published: 11/7/2024 -
135. How to create an LGBTQ+ inclusive brand all year long
Published: 10/31/2024 -
134. 3 Steps to create an effective multilingual content strategy
Published: 10/24/2024 -
133. Jaw dropping stats about Latino youth prove why marketers shouldn't ignore this growing consumer group
Published: 10/17/2024 -
132. How to build a high-performing diverse team in today's political climate
Published: 10/11/2024 -
131. Brands rollback of DEI, microfeminism, and insensitive headlines: Inclusive marketers react
Published: 10/3/2024 -
130. How to plan more inclusive business events with Eman Ismail
Published: 9/26/2024 -
129. 7 Customer acquisition strategies smart brands used to reach more consumers
Published: 9/19/2024 -
128. Inclusive marketing isn't enough. Why (and how) to build an inclusive brand
Published: 9/12/2024
Inclusive marketing is rapidly growing in prominence, as more consumers expect that brands "see" them, be more inclusive in their marketing campaigns, and accommodate a broader base of customers that don't cleanly fit into what is considered "mainstream." The show is hosted by Sonia Thompson, an inclusive brand coach, strategist, consultant, speaker, and Forbes and Inc. columnist who's helped brands and leaders alike attract and retain diverse customers. This podcast explores everything you need to know about building an inclusive brand, including customer experience, inclusive leadership, cultural intelligence, building diverse teams, inclusive language and imagery, and more.
