Measure Up

A podcast by Jim Gianoglio, Simon Poulton

Categories:

Business

29 Episodes

  1. Profit-Maximizing Marketing Experiments with Elea Feit

    Published: 7/20/2023

  2. Launching Cauzle Analytics + Top 9 Marketing / Analytics Podcasts To Subscribe To

    Published: 7/5/2023

  3. Cutting marketing budget in a recession? Here's what Greg Dolan recommends.

    Published: 6/21/2023

  4. The Future of Marketing Measurement with Rick O'Toole - Co-founder of Rockerbox

    Published: 6/7/2023

  5. Is your MMM lying to you? Michael Kaminsky talks validation.

    Published: 5/24/2023

  6. Attribution Frameworks with Attribution Gal - Kate Cook

    Published: 5/10/2023

  7. Marketing Memetics & Measurement with Mike Taylor

    Published: 4/26/2023

  8. No-Code MMM with Gabriele Franco

    Published: 4/13/2023

  9. Announcing the Measure Up Podcast!

    Published: 3/24/2023

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Cookies are going away, Apple is limiting the data you can collect, and privacy regulations are making it difficult to target and measure the way we used to. If you're a marketer or analysts wondering how to measure your campaigns' performance, we're here to help you! Join Jim Gianoglio and Simon Poulton on the Measuring Up podcast, where they talk to marketers, analysts, and founders who are in the trenches of this new measurement world. You'll learn the best practices, tips, and actionable advice from people who've been in your shoes.