Selling the Cloud
A podcast by Mark Petruzzi, KK Anderson, Paul Melchiorre - Wednesdays

Categories:
67 Episodes
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AI vs. Traditional Sales: Why Orchestration is the Game-Changer Part 2
Published: 3/19/2025 -
AI vs. Traditional Sales: Why Orchestration is the Game-Changer Part 1
Published: 3/12/2025 -
The Future of AI in Sales: Elevating Human Connection and Performance
Published: 3/5/2025 -
Sales & Strategy: Frank Cespedes on Fixing the Disconnect That Holds Companies Back
Published: 2/26/2025 -
Adapting to the AI Era: Navigating B2B Sales with Paul Melchiorre (Part 2)
Published: 2/19/2025 -
Adapting to the AI Era: Navigating B2B Sales with Paul Melchiorre (Part 1)
Published: 2/12/2025 -
Why AI Won't Save Bad Selling: Andy Paul on the Future of B2B Sales
Published: 2/5/2025 -
Why AI Won’t Save Bad Selling: Andy Paul on the Future of B2B Sales
Published: 1/30/2025 -
From SDR to CEO: Evan Huck on Reinventing Sales in a Changing World
Published: 1/15/2025 -
Breaking the CRM Mindset - Why AI and Agile Selling are the Future with Stephen Messer (Part 2)
Published: 1/9/2025 -
Breaking the CRM Mindset: Why AI and Agile Selling are the Future with Stephen Messer (Part 1)
Published: 1/2/2025 -
Unboxing Innovation: How Kris Rudeegraap Built Sendoso into a Market Leader
Published: 12/18/2024 -
Blueprints for Revenue Growth: How to Build Your Revenue Engine
Published: 12/4/2024 -
Women in Sales Club - The Story and the Journey with Alexine Mudawar
Published: 11/20/2024 -
The Power of Partnerships in Scaling B2B Cloud Growth with Ben Pastro, Anumetric
Published: 11/13/2024 -
High Quality Data - THE Secret Weapon in B2B Cloud Sales - with Bob Scarperi, Revenue Vision Partners
Published: 11/6/2024 -
Top Skills for the Modern B2B Sales Professional - with Joseph Fung, CEO at Uvaro
Published: 10/30/2024 -
You're More Than a Number - with Scott Leese
Published: 10/23/2024 -
Customer Success, Success - with Eileen Voynick
Published: 10/16/2024 -
Social Selling to Digital Selling to Scaling Pipeline Development - with Jamie Shanks, Founder and CEO Sales for Life
Published: 10/9/2024
Selling the Cloud delves into the stories of C-suite veterans in Sales, Marketing, Customer Success, and RevOps, revealing the secrets behind building successful SaaS empires. Each episode features seasoned leaders who walk through their career journeys, sharing the wins and lessons learned along the way. From mastering customer acquisition to leveraging AI-powered marketing and sales strategies, our guests provide actionable insights for driving growth and business success in the B2B SaaS space.Guided by a powerhouse team of co-hosts, including Mark Petruzzi, Paul Melchiorre, and Kristin "KK" Anderson, Selling the Cloud offers a front-row seat to the evolving world of Go-To-Market strategies. This podcast extends the insights from the best-selling books "Selling the Cloud" and "Data and Diagnosis-driven Selling", co-authored by Mark Petruzzi and Paul Melchiorre, making it your go-to source for the latest trends and practical tips in SaaS excellence.