Selling the Cloud

A podcast by Mark Petruzzi, Cathy Minter, Paul Melchiorre, Katerina Ostrovsky - Wednesdays

Wednesdays

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54 Episodes

  1. The Future of Revenue Enablement and the Impact of Data, Steve Richards, SVP Revenue Enablement

    Published: 6/26/2024
  2. Full-Funnel Insights with Toni Hohlbein, Part 2: Efficiency, Digital Twins, and SaaS Trends

    Published: 6/19/2024
  3. Full-Funnel Insights with Toni Hohlbein, Part 1: Efficiency, Digital Twins, and SaaS Trends

    Published: 6/12/2024
  4. The Pivitol Alignment between Strategy and Sales - Frank Cespedes, Senior Lecturer at Harvard

    Published: 6/5/2024
  5. Data observability within RevOps Pt. 2 - Lindsey Meyl, CEO and Cofounder of RevAmp

    Published: 5/29/2024
  6. Data observability within RevOps Pt. 1 - Lindsey Meyl, CEO and Cofounder of RevAmp

    Published: 5/22/2024
  7. Data Driven and Metric Based Selling in B2B Pt.2 - Kevin Knieriem, President, Strategic GTM at Clari

    Published: 5/15/2024
  8. Data Driven and Metric Based Selling in B2B Pt.1 - Kevin Knieriem, President, Strategic GTM at Clari

    Published: 5/8/2024
  9. Selling with AI, How Buyers Want to Buy Pt.2 - Andy Paul, Host of the Win rate Podcast

    Published: 5/1/2024
  10. Selling with AI How Buyers Want to Buy Pt. 1 - Andy Paul, Host of the Win Rate Podcast

    Published: 4/24/2024
  11. Aligning Strategy in Marketing, RevOps, and Sales Part 2 with Kunal Mehta, Bain Consulting

    Published: 4/18/2024
  12. Aligning Strategy in Marketing, RevOps, and Sales - Kunal Mehta, Bain Consulting

    Published: 4/9/2024
  13. Disruption Ready Selling - with Dipanjan Das, Genpact

    Published: 5/23/2022
  14. Sell without Selling Out - with Andy Paul

    Published: 4/5/2022
  15. Is Cold Calling Dead - with Chris Beall, CEO ConnectandSell

    Published: 3/10/2022
  16. Rebranding in the B2B Cloud with William Tyree, CMO Revenue.io

    Published: 12/6/2021
  17. Growth of the Chief Revenue Officer with Warren Zenna, Founder and CEO of The CRO Collective

    Published: 11/2/2021
  18. Energy, Enthusiasm and Empathy in B2B Sales - with Larry Long Jr.

    Published: 10/18/2021
  19. Getting the VP Sales Hire Right - Right Now - with Amy Volas

    Published: 10/8/2021
  20. A Story of Opportunity and Persistence in the Cloud - with Megan Bowen, CCO Refine Labs

    Published: 10/4/2021

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Selling the Cloud delves into the stories of C-suite veterans in Sales, Marketing, Customer Success, and RevOps, revealing the secrets behind building successful SaaS empires. Each episode features seasoned leaders who walk through their career journeys, sharing the wins and lessons learned along the way. From mastering customer acquisition to leveraging AI-powered marketing and sales strategies, our guests provide actionable insights for driving growth and business success in the B2B SaaS space.Guided by a powerhouse team of co-hosts, including Mark Petruzzi, Cathy Minter, Paul Melchiorre, Katerina Ostrovsky, and Kristin "KK" Anderson, Selling the Cloud offers a front-row seat to the evolving world of Go-To-Market strategies. This podcast extends the insights from the best-selling book, Selling the Cloud, co-authored by Mark Petruzzi and Paul Melchiorre, making it your go-to source for the latest trends and practical tips in SaaS excellence.