Selling the Cloud

A podcast by Mark Petruzzi, KK Anderson, Paul Melchiorre - Wednesdays

Wednesdays

Categories:

Business Technology

67 Episodes

  1. Sales 3.0 - The evolution of the B2B Sales Mindset - with Gerhard Gschwandtner

    Published: 4/23/2021

  2. Inside Sales + Enterprise Buyers??? - with Sally Duby, Chief Sales Officer at The Bridge Group

    Published: 4/1/2021

  3. Storytelling in SaaS Enterprise Sales - with Doug Landis, Emergence Capital Growth Partner

    Published: 3/25/2021

  4. The emergence of the Chief Revenue Officer - with Paul Melchiorre, Operating Partner at Stripes

    Published: 3/18/2021

  5. Moving beyond Data Driven to Metrics Informed Decisions - with Michael Pollack, CEO Intricately

    Published: 3/3/2021

  6. Transforming an Enterprise Sales Organization - with Cathy Minter, CRO at R3

    Published: 2/17/2021

  7. What made Zoom - Zoom with Greg Holmes, former Chief Revenue Officer at Zoom Video

    Published: 2/3/2021

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Selling the Cloud delves into the stories of C-suite veterans in Sales, Marketing, Customer Success, and RevOps, revealing the secrets behind building successful SaaS empires. Each episode features seasoned leaders who walk through their career journeys, sharing the wins and lessons learned along the way. From mastering customer acquisition to leveraging AI-powered marketing and sales strategies, our guests provide actionable insights for driving growth and business success in the B2B SaaS space.Guided by a powerhouse team of co-hosts, including Mark Petruzzi, Paul Melchiorre, and Kristin "KK" Anderson, Selling the Cloud offers a front-row seat to the evolving world of Go-To-Market strategies. This podcast extends the insights from the best-selling books "Selling the Cloud" and "Data and Diagnosis-driven Selling", co-authored by Mark Petruzzi and Paul Melchiorre, making it your go-to source for the latest trends and practical tips in SaaS excellence.