88 Episodes

  1. INMA’s Greg Piechota on the News Industry’s Big Bet on Reader Revenue

    Published: 9/2/2020

  2. HP Instant Ink’s Anthony Napolitano: Reinventing the Razor & Razorblades Model by Focusing on Subscriber Outcomes

    Published: 8/26/2020

  3. A+E Networks' Piper Rosenshein on Standing Out as a Niche Player in the Streaming Wars

    Published: 8/19/2020

  4. Peak Prosperity’s Adam Taggart

    Published: 8/12/2020

  5. Thrive Global’s Jennifer Mazzon: Building a Forever Transaction through Subscription Products

    Published: 8/5/2020

  6. Kurbo’s Joanna Strober on a Digital Program to Make Kids Healthier

    Published: 7/27/2020

  7. Inspirato’s Brad Handler on Revamping a Thousand-Year-Old Industry

    Published: 7/27/2020

  8. About Subscription Stories

    Published: 7/20/2020

5 / 5

Subscription models are crazy powerful. Savvy small companies can easily deploy them to knock huge Goliaths off kilter. We’ve seen it in entertainment, software, hardware, news, retail, hospitality—the list goes on. In her podcast series, Robbie Kellman Baxter interviews the leaders of this revolution about how they’re using subscription pricing and membership models to redefine the biggest industries and generate predictable recurring revenue along the way.