199 Episodes

  1. What's Your Core Selling Identity? With Mark Drager

    Published: 9/17/2025
  2. How to Build a More Profitable Retainer Model for Your Agency

    Published: 9/10/2025
  3. Achieving More Freedom as a Creative, With Matt Essam

    Published: 9/3/2025
  4. The Hidden Cost of Low Utilization, With Carson Pierce

    Published: 8/27/2025
  5. Operationalizing and De-Risking Positioning, with Mike Grinberg

    Published: 8/20/2025
  6. Insights from Europe on Global Competition, Talent, and AI, With Carson Pierce

    Published: 8/13/2025
  7. The Untapped Lever: Maximizing Agency Value Through People & Leadership, with James Friel

    Published: 8/6/2025
  8. The Most Common Agency Pricing Mistakes, With Kristen Kelly

    Published: 7/30/2025
  9. Recurring Revenue, More Freedom: Navigating the "Let's Build a SaaS" Trap, With Stephen Neville

    Published: 7/23/2025
  10. Fractional COO vs. Operational Intelligence: What Agencies Actually Need , With Kristen Kelly

    Published: 7/16/2025
  11. Going from Solo Consultant to Firm Builder, With Michael Zipursky

    Published: 7/9/2025
  12. How to Choose the Right Project Management Tool for Your Agency , With Carson Pierce

    Published: 7/2/2025
  13. The 3 Key Financial Metrics for Agency Success, With Jon Morris

    Published: 6/25/2025
  14. The Role of Timesheets in Agency Profitability, With Kristen Kelly

    Published: 6/18/2025
  15. Proper Revenue Recognition for Agencies, With Rich Brett

    Published: 6/11/2025
  16. Top-Down vs Bottom-Up Forecasting, With Kristen Kelly

    Published: 6/4/2025
  17. Taking Action on Profitability Improvements, With Mandi Ellefson

    Published: 5/28/2025
  18. How Parakeeto Helps Agencies Improve Profitability, With Kristen Kelly

    Published: 5/21/2025
  19. Driving Agency Profitability Through Smarter Contracting, With Tiffany Kemp

    Published: 5/14/2025
  20. Pricing & Scoping for Agencies, With Marcel Petitpas

    Published: 5/7/2025

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Welcome to the Agency Profit Podcast hosted by Marcel Petitpas, CEO and Co-Founder of Parakeeto. Finally, an agency podcast that isn't JUST about getting more clients. On the show, we bring in experts, agency owners and consultants to share their actionable tips for improving profitability and operational efficiency. Here, you'll learn what systems to implement in your business, what kind of KPI's to track, and benchmarks to aim for. How to manage things like capacity, utilization, billing rates, processes and procedures, what tools to use, mistakes to avoid and so, so much more. If you're tired of putting out fires, working long hours, and growing revenue but not profits, you're in the right place.