The Agile Brand with Greg Kihlström®
A podcast by The Agile Brand

Categories:
647 Episodes
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#608: Why the C-Suite needs to pay more attention to social media, with Dr. Antonis Papatsaras, Hootsuite
Published: 11/29/2024 -
#607: Preparing for tiktokified journeys and the search generative experience with Izabela Misiorny, Siteimprove
Published: 11/27/2024 -
#606: Connecting experimentation to business outcomes across the journey with Vijay Ganesan, Optimizely
Published: 11/25/2024 -
#605: AI agents working across the marketing workflow with Kevin Li, Optimizely
Published: 11/22/2024 -
#604: Creating a great post-purchase customer experience with Colleen Coulter, Route
Published: 11/20/2024 -
#603: What happens to marketers if Google is split up? Featuring Steven Read, Chief Product Officer at adMarketplace
Published: 11/18/2024 -
#602: Breaking down language barriers in customer service with Mike Clifton and Max Schwendner, Alorica
Published: 11/15/2024 -
#601: Improving the Customer Experience in a Feedback Recession with Isabelle Zdatny, Qualtrics
Published: 11/13/2024 -
#600: AI Agents in Marketing with Raj Rikhy, Microsoft
Published: 11/11/2024 -
#599: Increasing AI literacy to improve outcomes with Jason Lapp, Beautiful.ai
Published: 11/8/2024 -
#598: Keeping up with consumer payment preferences with Will Mavromichalis at Kount
Published: 11/6/2024 -
#597: Engaging with Gen Z on retail with Teddy Solomon, Fizz
Published: 11/4/2024 -
#596: The impact of AI on marketing and consumer expectations with Melissa Waters, CMO at Upwork
Published: 11/1/2024 -
#595 State of the marketing jobs market with Sue Keith, Landrum Talent Solutions
Published: 10/30/2024 -
#594: Designing for infinite moments of truth with Stratton Cherouny, The Office of Experience
Published: 10/28/2024 -
#593: Integrating AI into enterprise marketing operations with Adam Brotman, Forum3
Published: 10/25/2024 -
#592: Sending the right message at the right time with John Kim, SendBird
Published: 10/23/2024 -
#591: Building an accessible digital experience with Jennifer Griffin Smith, Acquia
Published: 10/21/2024 -
#590: AI in marketing highly regulated sectors with Nauman Hafiz, Constellation
Published: 10/18/2024 -
#589: Product-led Growth and AI with Sonal Mane, Databricks
Published: 10/16/2024
Stay curious. Stay agile. Marketing technology, AI, and CX insights from top brands and martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.