The Agile Brand with Greg Kihlström®

A podcast by The Agile Brand

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647 Episodes

  1. #608: Why the C-Suite needs to pay more attention to social media, with Dr. Antonis Papatsaras, Hootsuite

    Published: 11/29/2024
  2. #607: Preparing for tiktokified journeys and the search generative experience with Izabela Misiorny, Siteimprove

    Published: 11/27/2024
  3. #606: Connecting experimentation to business outcomes across the journey with Vijay Ganesan, Optimizely

    Published: 11/25/2024
  4. #605: AI agents working across the marketing workflow with Kevin Li, Optimizely

    Published: 11/22/2024
  5. #604: Creating a great post-purchase customer experience with Colleen Coulter, Route

    Published: 11/20/2024
  6. #603: What happens to marketers if Google is split up? Featuring Steven Read, Chief Product Officer at adMarketplace

    Published: 11/18/2024
  7. #602: Breaking down language barriers in customer service with Mike Clifton and Max Schwendner, Alorica

    Published: 11/15/2024
  8. #601: Improving the Customer Experience in a Feedback Recession with Isabelle Zdatny, Qualtrics

    Published: 11/13/2024
  9. #600: AI Agents in Marketing with Raj Rikhy, Microsoft

    Published: 11/11/2024
  10. #599: Increasing AI literacy to improve outcomes with Jason Lapp, Beautiful.ai

    Published: 11/8/2024
  11. #598: Keeping up with consumer payment preferences with Will Mavromichalis at Kount

    Published: 11/6/2024
  12. #597: Engaging with Gen Z on retail with Teddy Solomon, Fizz

    Published: 11/4/2024
  13. #596: The impact of AI on marketing and consumer expectations with Melissa Waters, CMO at Upwork

    Published: 11/1/2024
  14. #595 State of the marketing jobs market with Sue Keith, Landrum Talent Solutions

    Published: 10/30/2024
  15. #594: Designing for infinite moments of truth with Stratton Cherouny, The Office of Experience

    Published: 10/28/2024
  16. #593: Integrating AI into enterprise marketing operations with Adam Brotman, Forum3

    Published: 10/25/2024
  17. #592: Sending the right message at the right time with John Kim, SendBird

    Published: 10/23/2024
  18. #591: Building an accessible digital experience with Jennifer Griffin Smith, Acquia

    Published: 10/21/2024
  19. #590: AI in marketing highly regulated sectors with Nauman Hafiz, Constellation

    Published: 10/18/2024
  20. #589: Product-led Growth and AI with Sonal Mane, Databricks

    Published: 10/16/2024

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Stay curious. Stay agile. Marketing technology, AI, and CX insights from top brands and martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.