693 Episodes

  1. #614: How trust, community, and courage are reshaping brands with Chris Savage, Wistia

    Published: 12/13/2024

  2. #613: Building brands through collaboration, innovation, and sustainability with Eric Liedtke, Under Armour

    Published: 12/11/2024

  3. #612: Shared understanding of business needs with Patty Soltis, Upwork

    Published: 12/9/2024

  4. #611: Optimizing e-commerce content with Ashlyn Fulton, D'Addario

    Published: 12/6/2024

  5. #610: Unlocking greater customer loyalty with Aleksander Kaczmarek, CarTrawler

    Published: 12/4/2024

  6. #609: AI-powered DXPs and brand-aware personalized CX with Kathie Johnson, CMO at Sitecore

    Published: 12/2/2024

  7. #608: Why the C-Suite needs to pay more attention to social media, with Dr. Antonis Papatsaras, Hootsuite

    Published: 11/29/2024

  8. #607: Preparing for tiktokified journeys and the search generative experience with Izabela Misiorny, Siteimprove

    Published: 11/27/2024

  9. #606: Connecting experimentation to business outcomes across the journey with Vijay Ganesan, Optimizely

    Published: 11/25/2024

  10. #605: AI agents working across the marketing workflow with Kevin Li, Optimizely

    Published: 11/22/2024

  11. #604: Creating a great post-purchase customer experience with Colleen Coulter, Route

    Published: 11/20/2024

  12. #603: What happens to marketers if Google is split up? Featuring Steven Read, Chief Product Officer at adMarketplace

    Published: 11/18/2024

  13. #602: Breaking down language barriers in customer service with Mike Clifton and Max Schwendner, Alorica

    Published: 11/15/2024

  14. #601: Improving the Customer Experience in a Feedback Recession with Isabelle Zdatny, Qualtrics

    Published: 11/13/2024

  15. #600: AI Agents in Marketing with Raj Rikhy, Microsoft

    Published: 11/11/2024

  16. #599: Increasing AI literacy to improve outcomes with Jason Lapp, Beautiful.ai

    Published: 11/8/2024

  17. #598: Keeping up with consumer payment preferences with Will Mavromichalis at Kount

    Published: 11/6/2024

  18. #597: Engaging with Gen Z on retail with Teddy Solomon, Fizz

    Published: 11/4/2024

  19. #596: The impact of AI on marketing and consumer expectations with Melissa Waters, CMO at Upwork

    Published: 11/1/2024

  20. #595 State of the marketing jobs market with Sue Keith, Landrum Talent Solutions

    Published: 10/30/2024

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Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.