The Green Repeal - A Guide to Cannabis Marketing & Advertising
A podcast by Rick Kiley & Jeffrey Boedges - Tuesdays
63 Episodes
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043: The Natural Healing Powers of CBD with Pet Wellness Expert Angela Ardolino
Published: 12/22/2021 -
042: The Uplifting Powers of Craft Cannabis with Christina DiPaci
Published: 12/7/2021 -
041: Advocating for Social Equity in Cannabis with Rabbi James Kahn
Published: 11/23/2021 -
040: MJ Unpacked Part 2 – Featuring Carrie Mapes and Patty Papas from Hello Again
Published: 11/9/2021 -
039: MJ Unpacked Part 1 – Featuring Theory Wellness’ Thomas Winstanley
Published: 11/1/2021 -
038: How Backbone is Streamlining the Cannabis Supply Chain with Peter Huson
Published: 10/19/2021 -
037: How 'Other People’s Pot' is Thriving in the Canadian Cannabis Industry with Amy Weinstein
Published: 10/5/2021 -
036: Inside the World of Cannabis Journalism with Mary Jane Gibson
Published: 9/21/2021 -
035: Sustainable Cannabis Growth with Julia Jacobson
Published: 7/20/2021 -
034: Building Professional Cannabis Communities with George Jage
Published: 6/29/2021 -
033: Enlightened Digital Marketing for Cannabis Businesses with Sam Hollander
Published: 6/15/2021 -
032: Demystifying the CBD Space with Andrea Wightwick
Published: 6/1/2021 -
031: Crossing Over from Corporate to Cannabis with Dasheeda Dawson
Published: 5/18/2021 -
030: Reimagining the Dispensary Experience with Mimi Lam
Published: 5/4/2021 -
029: Looking Back: A Very Special 420 Episode
Published: 4/20/2021 -
028: Advocating for Responsible Cannabis Use Among Athletes with Jim McAlpine
Published: 4/6/2021 -
027: Inside the World of Cannabis Journalism with Lauren Yoshiko
Published: 3/23/2021 -
026: Enlightening Minds as a Cannabis Authenticator with Brooke Burgstahler
Published: 3/9/2021 -
025: Crafting the Highest Quality Cannabis with Gillian Levy
Published: 2/23/2021 -
024: Creating a Premium Psychedelic Cannabis Brand with Libby Cooper
Published: 2/9/2021
Today’s Cannabis marketers are facing the same challenges faced by the alcohol industry in 1933 when prohibition was reversed — how do you successfully market a product and navigate an industry that is on the verge of becoming legalized on a federal level? Join alcohol beverage marketing experts and founders of SoHo Experiential, Rick Kiley and Jeff Boedges, as they interview economists, historians, entrepreneurs, legal experts, and more! Listen in as they track the path to a “Green Repeal”, through the lens of alcohol beverage professionals familiar with the trials and tribulations of marketing a “sin-dustry.” Through the podcast, listeners will get an excellent understanding of the Cannabis industry, how it will be governed, and how to successfully navigate the challenges of marketing a successful product in a heavily restricted industry.