368 Episodes

  1. Audience Network Rewarded Video Placement and Inflated ThruPlay Numbers

    Published: 8/2/2022
  2. When Life Gets in the Way

    Published: 5/23/2022
  3. Lead Filtering, Gated Content, and Creative Flexibility Coming to Lead Forms

    Published: 5/20/2022
  4. New Feature: Marketing Messages from Meta Business Suite

    Published: 5/18/2022
  5. A Rant About Building Your House on Rented Land

    Published: 5/16/2022
  6. Meta Needs Facebook Search Ads Based on Search Terms

    Published: 5/13/2022
  7. Meta Needs Lead Form Integration with Instant Experience Ads

    Published: 5/11/2022
  8. Meta Needs Breakdowns for Any Type of Audience Expansion

    Published: 5/9/2022
  9. Meta Needs an Impressions Shown Custom Audience

    Published: 5/6/2022
  10. Meta Needs Frequency Capping for More Optimization Options

    Published: 5/4/2022
  11. Meta Needs Facebook Podcasting Features for Advertisers

    Published: 5/2/2022
  12. Meta Needs Additional Targeting and Optimization Options for Video

    Published: 4/29/2022
  13. Meta Needs Follower Targeting with More Granularity

    Published: 4/27/2022
  14. Meta Needs Granularity of Page Engagement Targeting

    Published: 4/25/2022
  15. Meta Needs Standard Events for Quality Website Traffic

    Published: 4/22/2022
  16. Meta Needs an Option to Optimize for Quality Traffic or Engagement

    Published: 4/20/2022
  17. Meta Needs Organic Conversion Reporting

    Published: 4/18/2022
  18. The Next Phase of The Pubcast

    Published: 4/16/2022
  19. PUBCAST: Celebrating 150 Episodes in 150 Days

    Published: 4/8/2022
  20. PUBCAST SHOT: Reasons I'm Concerned About the Trend Towards Automation

    Published: 4/7/2022

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Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...