Making It in The Toy Industry | Start A Toy Business

A podcast by Azhelle Wade | The Toy Coach | Toy Creators Academy - Wednesdays

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266 Episodes

  1. #265: Navigating the Tariff Changes in The Toy Industry | April 2025

    Published: 4/9/2025
  2. #264: NY Toy Fair 2025 Exclusive Interview with Purryfuls

    Published: 4/2/2025
  3. #263: NY Toy Fair 2025 Exclusive Interview with Cameron Ring

    Published: 3/25/2025
  4. #262: NY Toy Fair 2025 Exclusive Interview with Hootenanny Games

    Published: 3/19/2025
  5. #261: NY Toy Fair 2025 Exclusive Interview with Thin Air Brands

    Published: 3/12/2025
  6. #260: NY Toy Fair 2025 Exclusive Interview with Jayson Esterow & Gavin Lawler

    Published: 3/5/2025
  7. #259: How to Maximize Your Experience at Toy Fair New York 2025

    Published: 2/26/2025
  8. #258: 3 Ways To Grab Buyer Attention and Land More Deals at Toy Fair

    Published: 2/19/2025
  9. #257: How To Win Over Buyers at Toy Fair with Barry & Jason

    Published: 2/12/2025
  10. #256: Why We’re Not Surprised About The DEI Rollbacks

    Published: 1/29/2025
  11. #255: 5 Lessons to Take You From Hidden Genius to Rising Star Toy Inventor

    Published: 1/22/2025
  12. #254: This Game Unites Boomers to Gen Alpha and It All Started in a Third-Grade Classroom with Tim Walsh

    Published: 1/15/2025
  13. #253: 4 Key Lessons to Launch and Scale Your Toy Business While Juggling a 9-to-5

    Published: 1/8/2025
  14. #252: How One Company’s Bubble Toy Got Nominated For A Major Toy Award with Ron Weizman

    Published: 1/1/2025
  15. #251: Write Click-Worthy Email Subject Lines For Your Next Toy Pitch: Extended

    Published: 12/25/2024
  16. #250: The Art Of Toy Photography with Mitchel Wu: Extended

    Published: 12/18/2024
  17. #249: 7 Tips To Improve Your Virtual Toy Pitch: Extended

    Published: 12/11/2024
  18. #248: Breaking Through Barriers in Children’s Book Publishing with Charles George Esperanza: Extended Cut

    Published: 12/4/2024
  19. #247: How to Fix What’s Not Working in Your Toy Business with Tyler Turk

    Published: 11/27/2024
  20. #246: How AI is Making Toy Innovation and Pitching Easier Than Ever Before with Azhelle Wade

    Published: 11/20/2024

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How do I bring my toy ideas to life? How can I pitch my toy concept to top toy companies like Hasbro, Mattel, or Goliath Games? What does it cost to make a prototype, and where can I get one made? Are there toy manufacturing options outside of China? These are just a few of the questions that will be answered on this weekly podcast, Making It In The Toy Industry. In addition to mini toy masterclasses, and step-by-step guides, each episode is designed to help you take immediate action toward developing, presenting, licensing, and producing your next big toy or game idea. Learn how to find the right factory, negotiate manufacturing costs, and use successful sales techniques to get your product noticed by major toy companies.Meet Your HostAzhelle Wade, aka The Toy Coach, has been in the toy industry since 2010. With 3 toy patents, multiple toy awards, and a track record of managing multi-million-dollar toy lines for companies like Toys R Us, Party City, Madame Alexander, and Creative Kids, Azhelle brings passionate and enthusiastic toy industry expertise to every episode.Join thousands of toy creators and entrepreneurs who are making their toy dreams real with Making It In The Toy Industry!