216 Episodes

  1. How an airline's app is turning loyalty into currency - Udhara de Silva (Singapore Airlines)

    Published: 7/9/2025

  2. AI in ad production - Hype, hurdles and human touch - Andre Kempe (Admiral Media)

    Published: 6/11/2025

  3. Data and growth: Reaching new heights with Skyscanner - Daniel Lupu (Skyscanner)

    Published: 5/28/2025

  4. Going the distance: Growth lessons from adidas Running - Luca Stefanutti (adidas Running)

    Published: 5/14/2025

  5. How Uber unified its marketing strategy - Liam Branaghan (Uber)

    Published: 4/30/2025

  6. Facebook marketing restrictions and how to navigate them - Kevin Bell (Mochi Health)

    Published: 4/16/2025

  7. The evolution of rewarded UA networks - Yoni Nijboer (exmox)

    Published: 4/2/2025

  8. Building a successful mobile entertainment company - Joshua Javaheri (Lucky Day)

    Published: 3/19/2025

  9. Secrets to successful mobile game launches - Aaron Diaz (2K)

    Published: 3/5/2025

  10. Counsel from a mobile marketing expert - Mick Rigby (Yodel Mobile)

    Published: 2/19/2025

  11. Apptivate Live: Building a winning UA framework - Oğuz Ayar (Voodoo), Pan Katsukis (Remerge)

    Published: 2/5/2025

  12. Special edition: App advertising trends across the globe - Patrick Eichmann, Maria Latif, Hide Cho, Kate Taganova (Remerge)

    Published: 1/22/2025

  13. AI-generated ads and the future of creative production - John Gargiulo (Ready Set, Sleepless, Airpost)

    Published: 1/8/2025

  14. App marketing with data-based storytelling - Drew Hampton (Varo Bank)

    Published: 12/11/2024

  15. Expert tips on the art of app acquisitions - Josh Peleg (BlueThrone)

    Published: 12/4/2024

  16. The door to more: DoorDash’s advertising journey - Toby Espinosa (DoorDash)

    Published: 11/20/2024

  17. Early growth marketing tactics to maximize ROI - Kevin Kawai (NewsBreak)

    Published: 11/6/2024

  18. Apptivate Live: App Growth Summit in SF - Toby Espinosa (DoorDash) & Pan Katsukis (Remerge)

    Published: 10/16/2024

  19. Finding Your App’s North Star for Growth - Michelle Murcia (Storybeat)

    Published: 10/2/2024

  20. CTV and the next frontier in app growth marketing - Peter Hamilton (Roku)

    Published: 9/18/2024

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Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.