210 Episodes

  1. Lessons from the Loss of Third-Party Cookies on the Web - Sarah Polli (Hearts & Science)

    Published: 11/16/2021

  2. Why It’s the Right Time to Consider Investing in a DSP - Alexa Wieczorek (Electronic Arts)

    Published: 11/10/2021

  3. How to Lead with Confidence and Vulnerability - Erin Webster-Shaller (Lose It!)

    Published: 10/26/2021

  4. Why Performance Marketers Need to Revisit the Olden Days - Diane Le (Curtsy)

    Published: 10/19/2021

  5. How to Tell the Story of Your App’s Data - Anna Yukhtenko (Hutch)

    Published: 10/12/2021

  6. How to Nail Humor in Your Mobile Ad Creatives - Arthur Cordier-Lassalle (Voodoo)

    Published: 9/28/2021

  7. The Power of Podcasts and Audio Ads for Mobile Marketers - Josh Brooks (M&C Saatchi Performance)

    Published: 9/21/2021

  8. The State of Retargeting in the Privacy-First Era - Pan Katsukis (Remerge)

    Published: 9/15/2021

  9. Data Science: Advanced Modeling for Mobile - Suresh Pillai

    Published: 8/26/2021

  10. Women in Mobile: Maybe You’re Not “Unqualified” - Adrienne Rice

    Published: 8/18/2021

  11. Growth Marketing and the Secret to Tracking Events - Abdala Pineda (Fondeadora)

    Published: 8/11/2021

  12. How Covid Affected Mobile Habits Globally - Lexi Sydow (App Annie)

    Published: 8/5/2021

  13. Data Science: Measuring No-ID Campaigns with Causal Impact (Social Point)

    Published: 7/27/2021

  14. What Managers Want from User Acquisition Marketers - Janos Perei (Voodoo)

    Published: 7/20/2021

  15. Making the Leap to a Third Party Retargeting Partner - Pablo Bereskyj (Etermax)

    Published: 7/6/2021

  16. Guaranteeing Profitability through testing and analysis Grégoire Mercier (Addict Mobile)

    Published: 6/29/2021

  17. Seizing New Opportunities for Women in Mobile - Georgiana Ciobotaru (HelloFresh)

    Published: 6/22/2021

  18. Adopting the Pareto Rule in Performance Marketing - Fiona Lauredi (Gameloft)

    Published: 6/16/2021

  19. Arming Your Retargeting Playbook - Stephen Siegel (Scopely)

    Published: 6/9/2021

  20. Is the App World Shifting from Ads to Subscriptions? - Jean-François Grang (Purchasely)

    Published: 5/28/2021

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Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.