217 Episodes

  1. Omnichannel Marketing in the Privacy-First Era - Alexander Savelyev (Verve Group)

    Published: 2/8/2022

  2. Four Growth Marketing Strategies for Cryptocurrency Apps - Tarik Amzil (Binance)

    Published: 2/1/2022

  3. Rebroadcast: Making the Leap to a Third Party Retargeting Partner - Pablo Bereskyj (Etermax)

    Published: 1/11/2022

  4. What the Data Shows About App Retargeting’s Viability – Patrick Eichmann (Remerge)

    Published: 1/6/2022

  5. The Future of Micro-Influencers in Mobile App Growth- Ludie Veloso (AirBrush)

    Published: 12/14/2021

  6. Monetizing Mobile App Games with NFTs - Eva Juretić (Pocket Worlds)

    Published: 12/7/2021

  7. Customer Experience: The Key Ingredient to App Growth - Bryce Boothby (McDonald’s)

    Published: 11/23/2021

  8. Lessons from the Loss of Third-Party Cookies on the Web - Sarah Polli (Hearts & Science)

    Published: 11/16/2021

  9. Why It’s the Right Time to Consider Investing in a DSP - Alexa Wieczorek (Electronic Arts)

    Published: 11/10/2021

  10. How to Lead with Confidence and Vulnerability - Erin Webster-Shaller (Lose It!)

    Published: 10/26/2021

  11. Why Performance Marketers Need to Revisit the Olden Days - Diane Le (Curtsy)

    Published: 10/19/2021

  12. How to Tell the Story of Your App’s Data - Anna Yukhtenko (Hutch)

    Published: 10/12/2021

  13. How to Nail Humor in Your Mobile Ad Creatives - Arthur Cordier-Lassalle (Voodoo)

    Published: 9/28/2021

  14. The Power of Podcasts and Audio Ads for Mobile Marketers - Josh Brooks (M&C Saatchi Performance)

    Published: 9/21/2021

  15. The State of Retargeting in the Privacy-First Era - Pan Katsukis (Remerge)

    Published: 9/15/2021

  16. Data Science: Advanced Modeling for Mobile - Suresh Pillai

    Published: 8/26/2021

  17. Women in Mobile: Maybe You’re Not “Unqualified” - Adrienne Rice

    Published: 8/18/2021

  18. Growth Marketing and the Secret to Tracking Events - Abdala Pineda (Fondeadora)

    Published: 8/11/2021

  19. How Covid Affected Mobile Habits Globally - Lexi Sydow (App Annie)

    Published: 8/5/2021

  20. Data Science: Measuring No-ID Campaigns with Causal Impact (Social Point)

    Published: 7/27/2021

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Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.