Business of Apps Podcast
A podcast by Business of Apps - Mondays
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Categories:
233 Episodes
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#168: Using AI to streamline your Mobile marketing operations with Fouad Saeidi, CEO at App Growth Network
Published: 10/16/2023 -
#167: Monetization tool stack best practices, Alex Kudelka, Co-Founder & CRO at Glassfy
Published: 10/9/2023 -
#166: State of playable ad formats and creatives with Greg Castro, VP, Global Partnerships at Mobvista
Published: 10/2/2023 -
#165: The psychology of app user acquisition with Joe Schaeppi, CEO & Co-Founder at Solsten
Published: 9/25/2023 -
#164: Fixing bad mobile ads with Jimmy Morrow, Director of Product Marketing at Moloco
Published: 9/18/2023 -
#163: The challenges of a mobile game player support with Eric Vermillion, CEO of Helpshift
Published: 9/11/2023 -
#162: Generative AI in mobile ad campaigns with Levi Matkins, CEO of LifeStreet
Published: 9/4/2023 -
#161: Building apps for a billion users with Rajesh Janakiraman, Engineering Manager at Gmail Android at Google
Published: 8/28/2023 -
#160: App onboarding: solving the endless choice problem with Chris Dalla Riva, Senior Product Manager at Audiomack
Published: 8/21/2023 -
#159: Web-to-app user acquisition war stories with Andrew Tsui, former Director of Product at K Health
Published: 8/14/2023 -
#158: Strategic analytics for app growth with Jeff Wang, VP of Growth at Hiatus
Published: 8/7/2023 -
#157: Marketing with ChatGPT: lessons learned so far with Bryan Karas, CEO of Playbook Media
Published: 7/31/2023 -
#156: The art & science of a mobile user research with Rosie Hoggmascall, Head of Growth at Perceptycs
Published: 7/24/2023 -
#155: Growing your app downloads with PR with Jessica Alderson, Co-founder and CEO at So Syncd
Published: 7/17/2023 -
#154: The App Store is 15 years old with Simon Dussart, CEO at Adjust
Published: 7/10/2023 -
#153: Building a superior mobile product with Lisa Pickett, digital product and marketing specialist
Published: 6/26/2023 -
#152: Achieving product-market fit whilst growing 20% M/M with Nathan Hudson, Founder & CEO at Perceptycs
Published: 6/19/2023 -
#151: ChatGPT’s impact on social media, influencers, and brands with Jason Mitchell, CEO at Movement Strategy
Published: 6/12/2023 -
#35: TikTok audiences with Andre Kempe, Founder at Admiral Media
Published: 6/7/2023 -
#34: Privacy & data in mobile with Alex Ritchie, Product Manager, Privacy and Data at AdColony
Published: 6/7/2023
The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps. App marketers, product managers and developers share the latest approaches to building, marketing and monetising mobile apps. Every Monday we have a candid conversation with app industry professionals about specific topic that may cover app marketing, mobile advertising or app development and we also allow people to get to know our guests better.