Call To Action
A podcast by Giles Edwards - Fridays
162 Episodes
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22: A Guiness-fuelled industry mickey-take with Paul Mellor of Mellor&Smith
Published: 11/15/2019 -
21: SPECIAL ANNOUNCEMENT
Published: 11/5/2019 -
20: How to brief agencies and more client side tips with B2B marketing's self styled Yoda, Brian Macreadie
Published: 11/1/2019 -
19: Stories from ad land's heyday in Australia with Jane Evans
Published: 10/18/2019 -
18: Cool dude and professional hell-raiser, James Victore wants you to have a “God damn opinion”
Published: 10/4/2019 -
17: Tips for writing magic copy with The Word Man, Dave Harland
Published: 9/20/2019 -
16: What3words CMO Giles Rhys Jones talks on how 3 simple words can save lives, deliver pizza and transform the Mongolian postal service.
Published: 9/6/2019 -
15: The world's ONLY global tech ethnographer Tricia Wang
Published: 8/23/2019 -
14: One of the most talented designers around, Lee Davies talks on Behavioural Science, Signalling and Sheffield
Published: 8/9/2019 -
13: Psychologyical hacks for parents with the don of Behavioural Economics, Rory Sutherland [Part 2 of 2]
Published: 7/26/2019 -
12: Tips for those who dream of being a writer with multi-talented author, poet, and podcast host Giles Paley-Phillips
Published: 7/12/2019 -
11: An hour of Rory Sutherland on all things advertising, marketing, and psychology [Part 1 of 2]
Published: 6/28/2019 -
10: The Dutchman with a famous banana, Wiemer Snijders talks on how the scientific approach is helping to turn around marketing
Published: 6/14/2019 -
9: A great definition of strategy with Murray Calder
Published: 5/31/2019 -
8: Glenn Fisher is a copywriter adept at persuading people to act. Listen to his tips on how you can do the same.
Published: 5/17/2019 -
7: Marketing strategy, brand purpose and the problem with online advertising with Fredrik Hallberg
Published: 5/3/2019 -
6: Meet one of the best copywriters in the business, Tone of Voice expert, Vikki Ross
Published: 4/19/2019 -
5: The Dunning-Kruger effect and how to save marketing with Eaon Pritchard
Published: 4/5/2019 -
4: Amy Kean on neuromarketing and publishing a modern-day illustrated fairy tale
Published: 3/22/2019 -
3: Using lollipops to deal with noisy clubbers and more stories from the Met Police 'Problem Solving Unit' with Stevyn Colgan
Published: 3/8/2019
Feel better about marketing™ The go-to podcast for anyone trying to make sense of the world of marketing, business and beyond. In an industry that is a minefield of utter bollocks, we aim to capture our heroes and allies from the front line to have a chin-wag with. It’s like Pokémon Go, with the single but vital exception that it’s not a short-term bandwagon of shite. UK TOP 2 | US TOP 50 | RELEASED FORTNIGHTLY