Drive and Convert

127 Episodes

1. How Psychology Influences Purchase Decisions

   Published: 5/7/2024
2. Episode 105: Social Traffic in 2024

   Published: 4/23/2024
3. Episode 104: How to Optimize for Both DTC and Wholesale

   Published: 4/9/2024
4. Episode 103: How to Find and Utilize the Right Marketing Experts

   Published: 3/26/2024
5. Episode 102: Why You Shouldn’t Neglect the Post-Purchase Phase - Behind the Click Deep Dive

   Published: 3/12/2024
6. Episode 101: Is Microsoft Ads Worth Your Time?

   Published: 2/27/2024
7. Episode 100: Our Biggest Lessons From 100 Episodes

   Published: 2/13/2024
8. Episode 99: Announcing Behind the Click

   Published: 1/30/2024
9. Episode 98: How To Turn Your Google Ads Around

   Published: 1/16/2024
10. Episode 97: You've Got Data! Now What?

    Published: 1/2/2024
11. Episode 96: Going from WTF to YAY with GA4

    Published: 12/19/2023
12. Episode 95: How to Leverage AI in UX Optimization

    Published: 12/5/2023
13. Episode 94: The Rise of Video in 2024

    Published: 11/21/2023
14. Episode 93: Why November is the Most Underrated Time for a Website Audit

    Published: 11/7/2023
15. Episode 92: What You Need to Know About SEO Right Now

    Published: 10/24/2023
16. Episode 91: Turning One-Time Buyers into Loyal Subscribers

    Published: 10/10/2023
17. Episode 90: What is a Good ROAS (Return on Ad Spend)?

    Published: 9/26/2023
18. Episode 89: What is a Good Conversion Rate?

    Published: 9/12/2023
19. Episode 88: The Future of Attribution and AI

    Published: 8/29/2023
20. Episode 87: Should I drive traffic to a landing page or PDP?

    Published: 8/15/2023