Ecommerce Playbook: Numbers, Struggles & Growth

A podcast by The Ecommerce Playbook

Categories:

302 Episodes

  1. Meta’s Andromeda: The Biggest Shift in Facebook Ads Since iOS14

    Published: 3/25/2025
  2. How D. Louise Went From Scrappy Start-Up To 8-Figure Jewelry Brand

    Published: 3/20/2025
  3. Unbiased eCom Forecasting Starts with a Reality Check

    Published: 3/18/2025
  4. How Taylor Holiday Views Influencer Marketing

    Published: 3/14/2025
  5. How Tecovas’ CMO Uses Product to Unlock New Markets

    Published: 3/11/2025
  6. We Ranked Every Employee—Here’s What Happened!

    Published: 3/6/2025
  7. Measurement Mistakes That are Costing You Millions

    Published: 3/4/2025
  8. The Tecovas Ad That Broke DTC Twitter (And Why It Worked)

    Published: 2/27/2025
  9. The Death of Ecommerce Jobs? AI vs. Humans Explained

    Published: 2/25/2025
  10. The Purple Accountant: The Secret Weapon Your Business Needs

    Published: 2/20/2025
  11. DTC is Dead… Or Is It? The Rebirth That’s Coming in 2025

    Published: 2/18/2025
  12. Compass Explained: The Next Evolution in Creative Strategy

    Published: 2/13/2025
  13. Introducing Compass: The AI-Powered System for Smarter Ads

    Published: 2/11/2025
  14. Margins Are Shrinking, Debt Is Rising – What’s Next for Ecom?

    Published: 2/6/2025
  15. Why Ecommerce Is About to Get Even Harder (Here’s How to Survive)

    Published: 2/4/2025
  16. 2024 Was About Surviving – 2025 Is About Winning

    Published: 1/30/2025
  17. The Truth About Incrementality: Are You Measuring Your Ads Wrong?

    Published: 1/28/2025
  18. Secrets to Scaling Big: Inside Born Primitive

    Published: 1/23/2025
  19. The Missing Link in Your Ad Strategy: Creator Content That Works

    Published: 1/21/2025
  20. Say Goodbye to TikTok? The Truth About the Possible Ban

    Published: 1/16/2025

1 / 16

2020 transformed the world of ecommerce forever. For the modern DTC brand, the rewards have never been greater. But the waters have also never been choppier, and the way forward has never been more uncertain. So how do you navigate this dangerous new reality? No matter how you do it, you’d better not do it alone. That’s where the Ecommerce Playbook Podcast comes in — join Common Thread Collective’s Taylor Holiday & Richard Gaffin as they bring you guiding insights from across CTC’s portfolio of growing DTC businesses. Whether you need a clear view on the macro issues affecting the world of ecommerce, or want to reorient your business around groundbreaking new big-picture strategies, Taylor & Richard are here to help answer the tough questions about what it takes to scale — and sustain — an ecommerce business.